How To Promote Your MLM Business Online And Offline Effectively?
MLM is not an easy business, and more than 70% of people do not earn a single check in their entire MLM career. Only 3% make it big in any MLM company and the remaining 27% spend normal life with this business.
To join 3% of the people you need to do something different. You should have qualities like a leader and want to do something different. Another most important part of success in MLM or any other business is the ability to promote your business.
If you have just started your MLM business and want to connect with your friends and relatives first then I have written a very useful article here to show you how to get success through the known people of MLM business.
But once you show your business to every known person in your circle, you will be left with these options-
- Just leave it because you have not received a good response from your friends and relatives.
- You have joined a good network but your network members are not able to add more members.
- You have a good team and most of your team members are very active and have good scope in the future.
In all these circumstances, you need to pursue your MLM business so that you can add as many new members as possible under your team.
There will be 2 benefits to pursue your business in the unknown world. First of all, you are consistently getting hundreds of direct referrals, and even if you find some people who are self-motivated, then they can increase anything to your network. The second advantage is that you can add your inactive members under your inactive members so they will be motivated and some of them will become active.
So here are some simple ways to promote your MLM business online and offline-
Online Methods of MLM Business Promotion
Although I have used both methods, but I like more online methods than offline due to its reach. You can take your network internationally through this method.
Here’s the best way you can promote your business online-
Creating a Website or a Blog
I know that most MLM networkers who are reading this article do not have the idea of creating a website and they will try to ignore this promotional method but believe me that it is easier than you think.
If you sometimes get the idea of creating websites and doing some SEO, you can get high quality leads from around the world.
Millions of people around the world search Google for review of MLM companies and other details. You need to customize your website in such a way that your website will appear on Google’s first page for many such keywords.
In this way, people will visit your website, read about your MLM company and if they like it, they will contact you for more information.
You can refer to this article to create a high quality website and if you want to know about search engine optimization, see this article.
Promote MLM topics through comments and forums
This is another best way to boost your MLM business. You need to find blogs that have written articles on MLM and Network Marketing. You have to leave a good comment with your company details and contact numbers so that other people can see it and contact you.
You can see one of my articles on top MLM companies here, where I got more than 450 comments. Many people try to promote their MLM companies through the comments section. Thus, you can search Google along with various keywords on MLM and leave your site on the site obtained through search.
Another way to promote online is via MLM forums. There are hundreds of high traffic platforms on network marketing. You can search Google with keywords like MLM Forums or Network Marketing Forums.
You can join these forums and contribute to questions and answers. You can promote your MLM companies through a signature link or in question-answer.
Promote your MLM business through Facebook page
You can create a Facebook page by the name of your MLM company. Then you need to promote your Facebook page so that people can become fans like your Facebook page and become your customers in the future.
Use this link to create a Facebook page. You can also choose a Vanity ULR for your Facebook page so that it looks like Facebook.com/MyMLMCompany rather than a very long URL.
You should use a professional profile photo and cover image so that your FB page looks a bit professional. You need to update your page daily with MLM news or news about your company, new updates, reward structure, inspiration stories in your company, etc. so that your fans can be linked to your FB page.
You can also use the paid advertising feature of Facebook. You have only thousands of potential fans
If you have an investment in promoting your MLM business then this is the best way. You need to make a Google AdWords account, pay by credit card or net banking, and then create your ad.
Within a few minutes, your ad will appear on Google’s first page with all the possible keywords. You will get quality traffic on your website and your network can grow very fast.
You have to read the story of Yogesh Shrivastav who is working part-time in Bangalore and earning full-time income from MLM by spreading through Google AdWords.
If this is used properly then this option alone can increase your network faster.
Therefore, these are some of the best ways to promote online MLM company.
Offline methods of promoting MLM business
Now check out some great ways to promote your business through offline methods-
This is the most effective and the cheapest method of promoting your MLM business. I have used this method to promote my business and have always had good response without investment.
There are several ways to use this method as given below: –
- A. Through Newspaper: – You can design 4 × 6 inch booklets and contact major news vendors in your area. They can put their books in each booklet and distribute it to all their customers.
You need to make sure that delivery boys enter only one ad booklet in a newsletter. If you are not present at the time of entering your ad, they can put multiple books in a newsletter and therefore your ad will not reach all people.
- Distribution at the crowded place: I do not have to tell you which area is always in the crowd in your city. You need to rent a local boy to distribute your books individually to each person in place of the crowd in your city.
You can use this method on a daily basis because you will always get new people in the crowd. To make it more affordable, you can reduce the size of your ad by 2 × 3 inches.
- Distribute the apartments in the making: It was the day when 7 storey buildings were found in only 7 metro cities. Now you can find a house with dozens or even hundreds of apartments.
Your goal here is the letter box located in these buildings. Either you can leave your ads or rent a letter to leave your booklets in the letter box.
You can also paste your ad into building lifts or lift so that everyone who uses lift can see your ad.
Always ask the permission of the social manager before doing this.
Although it is expensive but it is one of the most effective ways of promoting your MLM business. Display ads are very expensive and are not economical in the initial stage so that you can place the ad in the classified section.
You can create a compelling 4 or 5 line ad and place your ad in newsletter classified ads. For the MLM business, the most targeted categories in the newsletter are ‘Home to Work’, ‘Business Offer’ or ‘Part Time Jobs’.
Here is a list of some of the top newspapers in India-
- Times of India
- Hindustan Times
- Deccan Chronicle
- Dainik Bhaskar
- Punjab Kesari
- Indian Express
- Rajasthan Patrika
- Navbharat Times
And many more local and regional newspapers. You can target according to your city.
Try to start with a newspaper in your city only. If you get a good response, then you can use other newspapers and target other big cities.
Tip: If you deal directly with the newspaper, you can make a better deal. Also, do not forget to take advantage of the ongoing discount plans for many ad insertions.
You can create A3 or A4 shape poster ads and paste your poster on the walls of main areas in the city. You need to make sure, if the place you are sticking to your ad is not objectionable. If so, you can get permission from the local authorities.
People try to remove or tear the poster, so you need to make sure that your ad is properly stuck and the quality of the paper is good.
Auto and Taxi Ads
I know that you have understood how to read the title and how to get it promoted through this method. This is actually an effective and inexpensive way. You can talk to some auto and taxi drivers (even the rickshaw pullers) and tell them that you are ready to pay their monthly fixed amount to keep your ad on your auto and taxis .
Because they travel throughout the city, so your business can be seen by thousands of people every day. Try to paste the ad to the most visible location of your taxi.
Local cable advertisement
Advertising in local cables is also a great way to promote your business. Local cable ads are very cheap and they can send your ad to your cable TV.